Corporate Design

tcbe.ch became the Digital Impact Network:, an association that promotes the digitalization of business and society. It has also been given a fresh new look. Together with Simone Hopf and Thomas Oehrli, we developed an analog and digital rebranding strategy that conveys clarity, dynamism, and networking.

The new logo is an interplay of a signet and a typogram in bright turquoise and deep blue, giving it a fresher, more contemporary look. The signet of connected dots symbolizes the network and illustrates the Digital Impact Network’s mission: providing impetus, building bridges, and shaping the future.